2025 | Frampton Fire | NextJS | Website Redesign

Frampton Fire

Complete Fire & Life Safety Website Redesign

Web Design

Web Development

Content

SEO

About the Project

Frampton Fire required a complete website redesign to better reflect the quality of their fire and life safety services, whilst also supporting future lead generation through both paid and organic traffic.

The website was first designed in Figma before being developed into a fully functional NextJS website. Alongside the redesign, the project also included SEO work to help expand the site structure and improve its ability to capture organic enquiries over time.

A multi-step form was integrated to support lead quality and make the website more effective as a conversion tool, not just an online brochure.

Company

Frampton Fire

Requirements

Frampton Fire needed a modern, professional website that better represented the business and gave them a stronger platform for both paid and organic lead generation. The site needed to communicate trust, professionalism, and service quality clearly, while also being flexible enough to support long-term SEO growth.

Challenges

The challenge was combining strong visual presentation with functionality. The site needed to feel credible and established, while also being structured properly for SEO and conversion performance. It also had to balance the needs of user experience, lead generation, and search visibility in a way that supported long-term business growth.

Our Solutions

We designed the full website in Figma before building it in NextJS, allowing for full design control and a smoother development process. The final site includes a multi-step form to improve lead quality, a cleaner service structure to help users navigate the offer more easily, and SEO-focused page planning to help the business capture more organic traffic over time. The result is a more modern, functional, and growth-ready website.

Tech Stack & Tools

Next.js

React

TypeScript

Figma

SEO

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